BLOOM Outdoor Möbel — Multi-Region E-Commerce Platform
One Web Shop for Every Region and Language.
A custom-built e-commerce platform for a luxury outdoor furniture brand, supporting multiple regions and languages and sending each order to the production system in Indonesia.
Business challenge
Every market has its own prices, taxes and promotions
BLOOM Outdoor Möbel needed a fully customized e-commerce platform that could handle multiple regions and languages, each with its own pricing, tax rules and promotional structures.
The company also needed the shop to integrate with its FileMaker database, so that web orders reach production operations in Indonesia in real time.
Implemented solution
A custom shop built for international scale
FM Solutions built a custom e-commerce system optimized for international scalability and FileMaker integration. Each market can define its own pricing, tax rules, discounts and localized content.
An admin panel lets BLOOM’s team manage nearly all aspects of the website, including product details, translations and regional SEO settings, without developer intervention.
Through a FileMaker synchronization layer, every online order is transmitted to BLOOM’s production system in Indonesia, giving the factory immediate visibility of new orders.
Functional areas
What the platform covers
The main areas, as described by the project and shown in its screens.
Regional storefronts
- Pricing, tax rules and discounts defined per market.
- Dynamic routing and region rewrites for expansion into new markets.
Localization
- Localized content with language switching through localization middleware.
Product configuration and cart
- Product options such as frame, weaving and upholstery colour, with a shopping cart.
Admin panel
- Product details, translations and regional SEO settings managed by BLOOM’s team.
Order synchronization
- Each online order sent to the production system in Indonesia through FileMaker.
Cloud hosting
- Hosted on Microsoft Azure.
Screenshots
The shop and its admin
Screens from the storefront and the admin panel. The administrator’s account email is redacted in the image files.
Online shop
The German-language storefront, with a country and language selector, a cart and category tiles for patio chairs and tables.
Product configuration
A dining chair with frame, weaving and upholstery colour options, download links such as a 3D planner and technical data sheet, a quantity field and an Add to Cart button.
Shopping cart
The cart confirmation, listing the chosen product options, quantity and total, with Continue shopping and Checkout buttons.
Admin: collection editing
Collection editing in the admin panel, with names in several languages and a switch for each region where the collection is shown. The account email is redacted.
Admin: dashboard
The admin dashboard, with order summary cards for new, pending, to-be-shipped, completed and total orders. The account email is redacted.
Integrations and technology
What the project connects to
The platform is built on the following technologies, as documented for this project.
- ASP.NET Core MVC
- Application framework for the shop.
- ASP.NET Core Localization
- Localization middleware for language switching.
- ASP.NET Core Identity
- Secure authentication.
- Microsoft Azure
- Hosting, with Azure SQL for structured data and Azure Blob Storage for media.
- FileMaker synchronization
- Sends every online order to BLOOM’s production system in Indonesia.
Outcome
What the platform changes
Each market can run its own pricing, tax rules, promotions and content, and online orders reach the production system as they are placed, which the project describes as giving the factory immediate visibility.
No sales, traffic or delivery figures are published for this project.
Client feedback
What the client says
I had the pleasure of working with team from FMSolutions. From start to finish, the team was highly professional, dedicated, and adaptable to my specific requirements.
Harald
BLOOM Outdoor Möbel
Related projects
Separate BLOOM and e-commerce projects
This page covers only the web shop. These are different projects.
About the client
BLOOM publishes its current collections on its own site.
Related services
The services behind this project
Selling Across Regions and Languages?
Tell us how your markets, prices and back-office systems fit together. We build shops that connect to them.